Naomi Osaka, LeBron James Crew up for Leisure Enterprise


LeBron James and Naomi Osaka have gotten teammates within the leisure world.

Tennis star Osaka and her agent and enterprise associate, Stuart Duguid, are forming a media firm referred to as Hana Kuma in partnership with The SpringHill Firm, which was created by NBA star James and Maverick Carter.

Tuesday’s announcement comes shortly after Osaka and Duguid began EVOLVE, an athlete illustration company.

“There was an explosion of creators of shade lastly being geared up with sources and an enormous platform,” Osaka mentioned in a press launch about her latest enterprise. “Within the streaming age, content material has a extra international perspective. You possibly can see this within the reputation of tv from Asia, Europe, and Latin America that the distinctive will also be common. My story is a testomony to that as properly. I’m so excited for what we’re constructing at Hana Kuma. We’ll carry tales to life with this objective in thoughts: to make distinctive views really feel common and encourage folks alongside the way in which.”

The 24-year-old Osaka is a four-time Grand Slam champion who additionally has reached No. 1 within the WTA rankings. She was born in Japan to a Japanese mom and Haitian father; the household moved to New York when Naomi was 3 and he or she now’s based mostly in Los Angeles.

Osaka not too long ago mentioned she could be skipping Wimbledon for the second 12 months in a row. She has not competed on tour since a first-round loss on the French Open final month.

Based on Forbes, Osaka turned the world’s highest-paid feminine athlete in 2020 by incomes about $37 million due to an extended checklist of sponsorship offers.

Extra not too long ago, she has been taking steps to broaden her model past the tennis courtroom.

Requested about EVOLVE at Roland Garros, Osaka mentioned: “I believe position fashions are actually essential, simply to see any person do one thing — and it makes you are feeling like you are able to do the identical factor, too. I discovered it actually attention-grabbing that there wasn’t a feminine athlete that’s executed this earlier than, however there was so many males. So I believe it’s a journey, and I really feel like I’m going to study rather a lot on the journey.”

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